October 2, 2022

Scoop.it & Meltwater: New visual identity

Scoop.it & Meltwater: New visual identity

As you might already know, Scoop.it joined the Meltwater company last year. Meltwater is the global leader in media intelligence and social analytics

The company was founded in Oslo in 2001 and expanded globally to serve more than 30000 customers in 25 countries as of today.

As a Meltwater family member, it is important for the Scoop.it team to reflect this in our corporate identity. That’s why we are proud to announce that we are adopting a new visual identity to match Meltwater colors.

As it is of course an important and visible change in branding, Scoop.it features and usage are not impacted, as a Scoop.it user you can continue to curate and disseminate content as usual. Our goal remains the same: offering the best content curation experience to help you engage your audience.

Being part of a Group such as Meltwater opens great opportunities for Scoop.it in terms of offer and development. If you’d like to know more about Meltwater ‘solutions on reputation monitoring, competitive benchmarking, content ideation, influencers discovery, campaign performance measurement, feel free to reach out.

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